Increase and retain customers
By creating content that answers your audience’s questions and solves their problems, you’re generating traffic to your pages and retaining that audience.
Increase brand visibility
By creating unique and high-quality content on a regular basis, it allows you to share knowledge and show your skills and values. In this way, your brand gains visibility.
Knowing that you share useful and quality information, people are willing to give their contact details in exchange for those contents. With these contacts you can nourish the relationship with your audience.
By identifying with the brand and its values, your audience will be willing to buy your products and services. You will win new customers and brand ambassadors.
of B2C marketers use content marketing
of B2B marketers attribute their increased success to content marketing
of consumers feel more positive about a company after reading custom content
of people think that customer experience is more important than price in their choice of a brand
Building a strategy
A good strategy of content marketing is based on a plan. We create strategic plans aligned with the brand's goals and audience, ensuring that content has the desired impact.
Creating the platforms
Implementing the strategy may involve the creation of websites or blogs, newsletters or pages on social networks. We create these platforms, dealing with all the technical details and design.
Content creation must be carried out by professionals who know how to gather and create information. We work with professionals trained in journalism and digital formats, following the best rules of SEO.
The quality of content is important, but it is also very important to present them to the right audience. We manage social networks, we offer email-marketing services and carry out paid campaigns.
If your preference is to generate content internally, we offer special training services to help you manage the entire process more effectively. We provide materials that support your daily work.
The success of a content strategy must be measured by assessing its impact. We use analytics tools to evaluate the impact and interaction with content, delivering personalized analytic reports.
We create the right content to your company, making use of all the available formats
- Stories & Reports
- Case Studies
- Image & Photos
Specialized in content marketing, Webtexto has been working with brands by developing their strategic plans, creating content and assessing its impact.